Proposals
Proposals, written by the AI and priced by code.
The call went well and they want something in writing. Hand over the notes, the brief, whatever came out of the conversation, and the proposal comes back written and priced, ready to send as a link, before the call has gone cold.
What it has to contain
The parts that decide whether it works.
- The situation, in their words. The only evidence that you listened, and it does more work than the rest of the document combined.
- The approach, in enough detail to be credible and not so much that it reads as a delivery plan.
- Priced options where options genuinely exist, with the arithmetic correct.
- One clear next step, with a name and a date on it.
- Findable in thirty seconds. Length does not persuade. The most common failure here is fifteen pages sent to someone who wanted a number.
Worth knowing
Because it sends as a link rather than an attachment, you see who opened it, how long they spent on each section, and whether it was forwarded to the person who actually signs. Every open proposal then gets a daily next action with the follow-up already drafted.
If you are not certain a proposal is what this deal needs, the difference between a proposal, a quote, an estimate and a statement of work is worth five minutes before you write anything.
Describe the deal. Get one back ready to sign.
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